Tuesday, April 14, 2009

Speak about authencity and talkability...


That's a new site from Kodak dedicated to the snow sports. I think the site is really well done because it is not selling their product anymore (at least less obvious). The site is made to build a relationship with the viewer: share stories, get tips on European resorts that you can download directly to your phone. Job well done.

All those resorts contains load of pictures and videos taken by the Kodak kit so you can get the feel and vibe of restaurants, city and of course the slopes.

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