I started skateboarding at 6 years old and kindda stopped when I moved to the States. However I clearly remember my differents fashion moves.
Some months I would start incorporating the fashion style of a pro I liked; while other times I would dig board graphics.
I think there are quite a few brands that have been really consistant with their graphics while still being relevant and fresh.
"It all started with Powell Peralta who developed a signature art style with a skeleton motif and their artwork stood out in the market. Arguably, they were the most popular skateboarding company in terms of deck and wheel sales throughout the 1980s. They produced the now famous Tony Hawk Iron Cross deck, as well, as the McGill Skull and Snake, the Caballero Dragon."
"The graphics for World Industries changed the industry because they were different than the usual skulls and gore that were popular at the time. Artists Marc McKee and Sean Cliver introduced an element of wit and pop-culture commentary that would take the entire industry in a different direction." In the 90's WI took a new direction with their devil, flameboy and wet willy graphics, which I am not really keen on.
"Toy Machine is widely known for their unique and twisted, alien-like graphics that are created by Ed Templeton."
"Alien Workshop Skateboards is known for its artistic graphical style with themes of paranoia and futurism often used."
"Almost Board designs may vary considerably from theme to theme, but all are unified by the consistent use of complementary colors and elements that come together as a pleasant manifestation of contemporary art. Designs range from clip-art figures to logo treatments, all displaying a creative mix of black, white and vivid pigments."
Element's graphic style is generally simple, with crisp clean imagery with complementary colors.
"Hook-ups are a brand of skateboard that relies heavily on the manga style of cartoon art.
Girl's logo is the same as the symbol on many women's restrooms."
"Zero probably owns the strongest punk graphic style among the skateboard brands with its trademark white-and-black colors emblazoned with blood and skulls. The brand has incorporated color into the graphic designs as well, but has maintained its dark theme with well-crafted spooky characters, imagery resurrected from horror stories, and with the takeover of Thomas, stark Gothic tones. Zero skateboards definitely have a marketing edge based on what they look like alone."
"Although largely dark, foreboding, and with a hint of violence, the graphics on Blind decks portray meticulous skill in coloring and drawing in characteristic street-graffiti style. Most deck pieces portray a cute little reaper frozen in various angles of sickle-wielding. Or, if not, the reaper relents to a formal pose against a harmless backdrop, all the while emanating a tiny but sinister presence. The artworks mostly appear to be carefully thought out and are pleasingly color-complementary."
And here are others decks that I liked very much, I recommend anyone interested in the skateboarding art to check Disposable and New skateboard graphics.